Geopath, the not-for-profit organisation responsible for providing audience location measurement to the US OOH industry, has announced the launch of the Geopath Insights Suite, a new and enhanced ...

I remember Kym Frank when she worked at Zenith. But her background expands across every media channel — “always with a focus on data and insights,” she notes. Frank is currently president of Geopath, ...

Geopath Insights API is an API interface availabe for Geopath members to search and manage inventories, access Geopath audience insights services, and OOH media planning services directly from their ...

Get traffic data and keyword intel on competitors instantly. As those hulking static billboards have been replaced by bright and frequently changing digital signage, the out-of-home (OOH) market has ...